Website Development
RP Panels is an Australian smash repair specialist working with prestige and electric vehicles. Code and Thrive designed and developed a modern website that communicates the company's specialist capabilities, certifications and workmanship while giving customers a clear path to services and enquiries.
Prestige and electric vehicle repairs require a high level of trust, technical expertise and specialised facilities. RP Panels needed a website that reflected those standards and differentiated the business from conventional smash repair workshops. The experience also needed to make certifications, repair capabilities and contact information easy to find for customers dealing with an already stressful vehicle repair situation.
Positioning RP Panels as a specialist
The website immediately establishes RP Panels around prestige and EV smash repairs rather than presenting the company as a general automotive workshop.
Strong messaging, premium automotive imagery and specialist credentials help communicate the level of expertise behind the business.
Building trust through certifications
Certifications and manufacturer-related credentials are important decision factors within specialist vehicle repairs.
The information architecture gives these credentials prominent visibility, helping customers understand why RP Panels is equipped to work on sophisticated and high-value vehicles.
Creating a bold automotive identity
A black, red and white visual system was developed around the existing RP Panels identity.
Large typography, high-contrast interfaces and detailed automotive imagery create a performance-focused aesthetic that feels appropriate for both prestige vehicles and modern EVs.
Making services easier to navigate
Repair services, certifications, previous work and company information are organised into clear sections so customers can quickly find the information relevant to their vehicle.
The structure avoids unnecessary complexity while still providing enough detail to establish technical credibility.
Designing around immediate enquiries
Customers looking for smash repairs often need assistance quickly.
Telephone details and contact actions are therefore given strong visibility throughout the interface, reducing the number of steps between discovering RP Panels and speaking with the team.
Results
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